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You are currently viewing all posts published in 2011

Science and Censorship: A Duel Lasting Centuries

The specter of censorship loomed over science last week with news that a federal advisory panel had asked two leading journals to withhold details of experiments out of fear that terrorists could use the information to make deadly flu viruses — the first time the government had interceded this way in biomedical research. But science and secrecy go back centuries, their conflicting agendas often rooted in issues of war and…

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Harsh Political Reality Slows Climate Studies Despite Extreme Year

Hurricane Claudette, © 2003 NASA At the end of one of the most bizarre weather years in American history, climate research stands at a crossroads. Scientists say they could, in theory, do a much better job of answering the question “Did global warming have anything to do with it?” after extreme weather events like the drought in Texas and the floods in New England. But for many reasons, efforts to…

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Making Science Leap From the Page

When a college textbook, “Principles of Biology,” comes out from the Nature Publishing Group in January, one place it won’t be is on the shelves of school bookstores. That’s because the book was designed to be digital-only. Students will pay not for a printed edition at a bookstore, but for permanent access on the Internet ($49). Still, this isn’t your usual technical tome. The pages have some pizazz: they are…

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Why Science Majors Change Their Minds (It’s Just So Darn Hard)

Studies have found that roughly 40 percent of students planning engineering and science majors end up switching to other subjects or failing to get any degree. That increases to as much as 60 percent when pre-medical students, who typically have the strongest SAT scores and high school science preparation, are included, according to new data from the University of California at Los Angeles. That is twice the combined attrition rate…

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Measurement and Its Discontents

How can we keep an eye on the difference between ontic and ontological measurement, and prevent the one from interfering with the other? One way is to ask ourselves what is missing from our measurements. Are the tests administered by schools making students smarter and more educated, or just making us think we know how to evaluate education? Click here to read this October 22, 2011 New York Times article…

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Steve Jobs, 1955-2011

Science communication isn’t a new field. It just isn’t an established field, yet. Great bits and pieces from a variety of disciplines are needed to create great science communication, and these disciplines don’t always talk to each other, or at least they don’t always agree. Because of this, on complex technical projects it’s rare to find  examples of science communication done right. Consider the various bits and pieces. Writers have…

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Companies Get New Tools for Calculating Emissions

The creators of influential measures of greenhouse gas emissions plan to announce two new tools for corporations on Tuesday. One is a way to calculate the amount of climate-warming gases released through a company’s supply chain, as well as in the use and disposal of its products. A standardized way of calculating such emissions had eluded energy experts and statisticians for several years. The tool is known as Scope 3.…

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Social Media Marketing 2011

Join leading social media experts for Social Media Marketing & Monitoring 2011, a one-day event in New York City on October 12th sponsored by Our Social Times. Details & registration oursocialtimes.com/socialmediamarketingnewyork Topics include: Social Commerce – Innovative sales tools & techniques Location Marketing – Case studies & mobile apps Social Search – What it means & how to use it Social Media Monitoring – How to monitor & measure ROI…

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